Issue No. 6 | Est. Los Angeles, CA | 10\'a2
Just Like A
Mirage PR
Make Headlines, Not Mistakes.
Think your story deserves the spotlight? Let's connect.
In a world where perception is the ultimate power, the right public relations partner is the difference between a creative career climb or the construction of your career casket. I specialize in transforming your brand into a trusted voice through compelling storytelling, authentic attention, and reputation tools built to weather any crisis.
See My Powers
Signal Me
\uc0\u9733 Grow Your Audience · Manage a Crisis · Build Thought Leadership · Launch Campaigns People Care About \u9733
POW!
01
Media Magic
Strategic press placement that gets your story in front of the right eyes. Pitches crafted to land, not languish in an inbox.
ZAP!
02
Crisis Control
When the narrative flips, I flip it back. Rapid response, message discipline, and reputation recovery built for the long game.
BAM!
03
Brand Story
Your origin story told with precision and power. From bio to brand voice, every word earns its place.
WOW!
04
Events & Production
Immersive events that make people feel something. Logistics, press, and production — all handled.
The Mission
Affirmative ReAction Comedy
We're Not Just A Show.
We're A Movement.
Changing the world one laugh at a time — and one headline at a time.
Read My Origin Story
PR Superpowers
Pick your mission. I'll handle the rest.
\uc0\u9733
Media Relations
Strategic press outreach built on real relationships with journalists who cover what you do. No spray-and-pray. Precision placement only.
- Press release writing and distribution
- Media list development and pitching
- Interview prep and message training
- Journalist relationship cultivation
Most Popular
\uc0\u9670
Reputation Management
Your reputation is the most valuable thing you own. I build it before the crisis, and protect it when the storm hits.
- Brand audit and narrative assessment
- Crisis communication strategy
- Online reputation monitoring
- Rapid response protocols
\uc0\u9650
Social Media Strategy
From scroll to story. Metrics that matter paired with content that converts attention into audience loyalty.
- Platform strategy and content calendar
- Analytics and performance reporting
- Influencer alignment and outreach
- Community voice and engagement
\uc0\u9679
Events Marketing & Production
Immersive experiences that make press want to show up and audiences remember every detail. From concept to coverage.
- Event concept and production planning
- Press invite and media strategy
- Live coverage and social amplification
- Post-event press and recap
\uc0\u10022
Thought Leadership
Positioning you as the expert the industry quotes, books, and follows. Op-eds, speaking opportunities, and platform building.
- Op-ed writing and placement
- Speaking engagement pitching
- Podcast and media booking
- LinkedIn and authority platform development
\uc0\u9673
Monthly Retainer
Full-service PR partnership. I become your embedded communications strategist — always in your corner, always on.
- Dedicated PR Director access
- Monthly strategy sessions
- Ongoing media outreach
- Priority crisis response
Signal Me
Origin Story
Issue No. 1: The Making of SuperWoman
%3C/text%3E%3Ctext x='200' y='480' font-family='serif' font-size='9' text-anchor='middle' fill='%231A2744'%3E© 2026 Just Like A Mirage PR%3C/text%3E%3C/svg%3E)
Issue No. 1 — Origin Story
Mirage Thrams
Hollywood Director. PR Director. SuperWoman.
Award-winning cinematographer. Hollywood director. Stand-up comedian. Crisis text line counselor. Single mother of three daughters. And somewhere in between all of that — a public relations strategist who built her practice on the belief that the right story, told at the right moment, can change everything.
Just Like A Mirage PR was not built from a business school playbook. It was built from lived experience, a justice lens, and the kind of clarity that only comes from having something real to protect. Every client relationship is built on truth-first strategy, precision storytelling, and a refusal to dilute the work.
- Founder, Just Like A Mirage Productions & Just Like A Mirage PR
- PR Director, SHE IS HOPE LA (EIN 83-2159039)
- Official Second City Director | Groundlings & UCB trained
- Director, LMU Theatre in Color
- Founder, Affirmative ReAction Comedy (est. 2022)
- Crisis Text Line Counselor
- Master's in Public Relations candidate, Full Sail University
- Volunteer, AfroComicCon & Girl Talk Global
"We're not just a show. We're a movement. Changing the world one laugh at a time."
— Mirage Thrams, Founder, Affirmative ReAction Comedy
The Dispatch
PR strategy, industry truth, and dispatches from the laughtivist frontlines.
Why Your Pitch Is Landing in the Trash (And How to Fix It)
The difference between a pitch that lands and one that gets deleted in three seconds is not your subject line. It is your first sentence. Here is what journalists actually need from you.
April 2026
5 min read
Crisis Before the Crisis: Build Your PR Safety Net Now
The brands that survive a crisis are the ones that prepared for it in a quiet moment. A crisis communication plan is not a luxury — it is the difference between a speed bump and a wall.
March 2026
7 min read
From Scroll to Story: Making Your Content Do Actual Work
Attention is not the goal. Loyalty is. The Three-Frame Story framework turns passive scrollers into people who show up — online and in person.
February 2026
6 min read
You Are the Expert. Now Act Like It.
Thought leadership is not about having the most credentials. It is about having the clearest point of view. How to build authority in a crowded room.
January 2026
4 min read
Comedy as Resistance: What PR Can Learn from the Stage
The best PR is never defensive. It is disarming. The tools of improv — yes-and, active listening, presence — are the same tools that turn a press moment into a movement.
December 2025
8 min read
Events That Press Actually Want to Cover
A press release does not get journalists in the room. An experience does. The anatomy of an event worth covering — and how to build it from the concept up.
November 2025
6 min read